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Old 12-30-2006, 04:30 PM   #9 (permalink)
r15757@aol.com
 
Posts: n/a
Re: bikes in the movies

Mike Jacoubowsky wrote:
> > And then in the end the main character's girlfriend
> > gives him a brand new Trek full-suspension downhill
> > bike--because that's just what every urban cyclist covets.

>
>
> Well, every urban cyclist just might covet a Trek full-suspension downhill
> bike. Would be great for ramp jumping etc! But the bike in the movie was, if
> I recall correctly, a Y26. Under $400, weighs half-a-ton
> looks-the-part-but-isn't. It's actually fairly popular with the
> less-sophisticated commute crowd, who want something that has a smooth ride
> and don't care about what it weighs or ever take it off road.


Trek probably approved and perhaps even
paid for the use of their product in the movie. It
seems a strange product placement, in a film
that denegrates cyclists to some degree.

Robert

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